TRIM MARKET REPORT

Hyundai Sonata SEL Market in Florida

September 2026 Condition: New Model year 2026 Data source: Dealer sample

Hyundai Sonata SEL

The answer

What does a Hyundai Sonata SEL cost in Florida?

A 2026 Hyundai Sonata SEL in Florida typically lists around $31,450 across 294 observed listings in the latest daily snapshot, averaging 181 days on market.

Observed Data source: Dealer sample (new vehicles) · Sold data: September 2026
Median asking price
$31,450
The midpoint of current asking prices
Observed listings
294
Wider selection helps shoppers
Days to sell
181
More time on lot can mean more leverage
Buyer leverage
Strong buyer leverage

Price & value

What you should expect to pay for a Hyundai Sonata SEL

Entry price
$27,582
Median
$31,450
Typical range (P25–P75)
$30,192 – $33,022
MSRP
$32,450
Observed
Discount from MSRP
+3.1%
vs. national
+1.4%

Availability

How easy is the SEL to find in Florida?

Unique vehicles for sale
294
Share of model inventory
55%
New arrivals
Limited data
2026 model year
100%

Trim availability detail is limited this month. About 294 Sonata listings are observed, led by the SEL.

Demand & selling speed

How fast does the SEL sell?

Units sold
34
Observed
Average days on marketThe average number of days the currently listed, unsold vehicles have been on the market. Listings that sit longer can mean more room to negotiate.
181
Sell-throughThe share of available inventory that sells in a given period. Higher sell-through means cars are moving quickly.
Limited data
Limited data
Days of supplyAn estimate from our market-data provider of how long the vehicle supply available in this state would last at the pace vehicles have recently been leaving that market. It is the provider's own calculation, not a division of the listing and sales counts shown on this page. Higher days of supply usually means more choice and more negotiating room.
Limited data
Limited data

The SEL averages 181 days on market in Florida.

Sold prices & volume

What does a SEL actually sell for in Florida?

Observed from recently sold Sonata SEL transactions — shown separately from the asking prices above.

Units sold
34
Observed
Average sold price
$33,549
Observed
Lowest sold price
$29,937
Observed
Highest sold price
$36,252
Observed
Average days to sell (sold)
77
Observed

Sold figures reflect completed transactions and are kept separate from asking prices and active-listing days on market.

Buyer leverage

Your negotiating position on the SEL

Strong buyer leverage

The SEL shows strong buyer leverage at 181 days on market.

Average days on market
181
Unique vehicles for sale
294
Discount from MSRP
+3.1%
Price trend
—

Trends

SEL price & supply history

Price trend
SEL price trendNot published at the trim levelNot published at the trim level

Trend history isn't published at the trim level. See the Florida Sonata report for Sonata price history.

Supply trend
SEL supply trendNot published at the trim levelNot published at the trim level

See the national Sonata market for supply history.

Why this trim behaves differently

SEL characteristics & market context

  • Trim tier: standard
  • Hybrid powertrain
  • MSRP $32,450

Explore the full SEL trim details

Shop

SEL listings in Florida

$27,582
2026 Sonata SEL · Sarasota, FL
Lowest price
$27,798
2026 Sonata SEL · Miami, FL
Below MSRP
$27,803
2026 Sonata SEL · Miami, FL
Below MSRP
$27,817
2026 Sonata SEL · Miami, FL
Below MSRP
$27,820
2026 Sonata SEL · Miami, FL
Below MSRP
$27,824
2026 Sonata SEL · Miami, FL
Below MSRP

See SEL inventory

Reference

Understanding the terms

Plain-language definitions for the market measures used in this report — and why each one matters when you're shopping.

Market temperature
Compares the vehicle supply available in the state with how quickly vehicles have been leaving that market, expressed as an estimated days of supply — lower means supply is tighter relative to that pace. It is not a measure of how long individual listings have been listed, and it is shown only where our market-data provider has enough state-level supply and sales history to support it.
Buyer leverage
How much negotiating power you have right now, based on inventory, selling speed, and price movement. Stronger leverage means more room to negotiate.
Average days on market
The average number of days the currently listed, unsold vehicles have been on the market. Listings that sit longer can mean more room to negotiate.
Days of supply
An estimate from our market-data provider of how long the vehicle supply available in this state would last at the pace vehicles have recently been leaving that market. It is the provider's own calculation, not a division of the listing and sales counts shown on this page. Higher days of supply usually means more choice and more negotiating room.
Sell-through
The share of available inventory that sells in a given period. Higher sell-through means cars are moving quickly.
Dealer sample
Figures reflect new-vehicle listings observed in our licensed dealer-listings sample. They may not represent every vehicle for sale in the state; figures below our threshold are withheld, not estimated.
Observed listings
The number of distinct new vehicles observed in our dealer-listings sample at the latest daily snapshot — not a count of every vehicle for sale in the state.
Observed
A measured value taken from observed listings or sales — not modeled.
Estimated
A modeled value. It is clearly labeled and never presented as a measured figure.

Questions

Frequently asked questions

How much does a Hyundai Sonata SEL cost in Florida?
A Sonata SEL in Florida typically lists around $31,450 ($30,192 – $33,022 for most listings) in September 2026.
How much can you negotiate off MSRP on a SEL?
The typical SEL price is +3.1% versus its MSRP of $32,450. Buyer leverage on this trim is currently strong buyer leverage.
How quickly does the SEL sell?
The SEL takes about 181 days to sell in Florida.
Is the SEL easy to find in Florida?
The SEL makes up 55% of Sonata inventory in Florida.